Food Is More Than Fuel. It's a Legacy.

At Scratch, we believe food is the language of love, culture, and connection. It’s the memory of grandma’s kitchen, the warmth of a shared meal, and the foundation of a healthy life.

But somewhere along the way, we were told we had to choose: the nostalgic, crave-worthy flavors we grew up with, or the clean, plant-powered foods our bodies need. We were told that "better for you" meant bland, and that authentic cultural taste couldn't come with a clean label.

We started Scratch to prove that you never have to choose.

The Scratch Philosophy: Better Food, No Compromises.

We are on a mission to inspire a world where plant-based eating is the norm, not because it has to be, but because it’s simply irresistible. We’re rewriting the narrative that healthy eating is about restriction because with Scratch, it’s a celebration.

Here’s our promise, baked into everything we do:

• Better For You: We meticulously craft our recipes with high-quality, unique ingredients like chickpea flour, oat flour, and natural sweeteners like agave and coconut sugar. You will never find enriched wheat flour, artificial additives, or compromises in our products. Just pure, plant-based goodness you can trust.
• Better For Your Palate: We are tastemakers, first and foremost. Our products evoke the soul-warming comfort of classic family recipes while celebrating vibrant culinary traditions from around the world. From Southern-style Chick’n Fry to globally-inspired seasonings, we make food that is unapologetically delicious.
• Better For Society: As a minority-owned, family-operated business, our vision extends beyond the plate. We are committed to uplifting our community by mentoring and creating pathways for other brands. We prioritize sustainable sourcing, fair-trade practices, and building a more equitable and inclusive food system from the ground up.

What Sets Us Apart

At Scratch Food Group, we're passionate about reshaping the plant-based landscape. We're dedicated to creating culturally authentic, sustainable, and undeniably delicious plant-based alternatives.

• Flavorful Creations: Our diverse range of plant-based products captivates palates with authentic flavors inspired by culinary traditions from around the world.
• Championing Sustainability: We're committed to building a healthier and more sustainable future. Our plant-based options reduce our environmental footprint and support a planet-friendly food system.
• Community and Connection: Food has the power to bring people together. We foster connections, spark conversations, and create shared memories around the dinner table.
• Education and Empowerment: Beyond products, we provide resources, recipes, and tips to empower you on your plant-based journey.
• Accessible and Convenient: We make embracing plant-based living easy through multiple distribution channels.

Join us on this culinary adventure, and let's transform the way we eat, connect, and live. Discover the joy of plant-based dining with Scratch Food Group.

Join the Cookout

Scratch is more than a brand. It’s a movement. It's for the home cooks seeking healthier options, the chefs pushing culinary boundaries, and the food lovers everywhere who believe that a meal can change the world.

We’re building a bigger table where everyone has a seat, where every dietary need is met with enthusiasm, and where every bite tells a story of authenticity, quality, and joy.

Thank you for being part of our journey. Now, let’s get cooking.

With gratitude,

Brian Lee

Founder & CEO, Scratch